Call tracking at keyword level for quality lead generation using text enabled Premium Vanity phone numbers


Call tracking for marketers is critical to assess the effectiveness of their campaigns. Tracked call can tell them where the call is coming from and from which channel. It creates correlation between your campaign result, content quality and channel effectiveness.
The business goal always is to get as many leads as possible with every campaign. Tracking calls only during the campaign using temporary numbers add no value after the campaign is over and even if a potential client has that phone number written somewhere to call, but when the potential customer calls a month or two after campaign completion, that temporary assigned number may be deactivated or assigned to someone else, thus losing the potential business. Often time’s customers do not act on impulse but they do act when they have need.

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